mokoko blue diamond pink background

Who is Mokoko? Meet the Pink Labubu and Trusted Sites to Buy

Mokoko is known as the pink Labubu and is one of the most popular and rare of the Labubu characters because she’s so cute!

Who is Mokoko?

Easiest way to tell is she is the one with the heart shaped nose and has eyelashes.

Best Site to Buy Mokoko

Mokoko is extremely rare because she has been released only a few times and each one sells out in minutes.

She is super limited and she sells out in minutes. There are a list of trusted sites to buy Labubu but the easiest place is from a trusted seller on Ebay

Here are more details about Mokoko and her different variations

Mokoko’s Music Video

She even has her own music single that came out in April 2025.

Mokoko is so much harder to get than Labubu because she’s super limited.

A lot of our friends have Labubu but no one seems to be able to get a Mokoko plush doll nor a figurine!

They’re all sold out online and I couldn’t even get a picture of one when we visited the Pop Mart store in Costa Mesa, California back in May 2025 and was also all sold out in Pop Mart stores when we visited New York City and as well as the PopMart store in Manila, Philippines.

The only place I’ve seen them is from trusted sellers on Ebay.

Here’s a quick guide to everything you need to know about Mokoko

Mokoko Releases

There has been multiple releases of Mokoko and here is a quick overview of what’s available for Labubu collectors.

Mokoko Close to Sweet

This Mokoko was released in Sept 2023 and features a big plush toy (sold on Ebay) and also a smaller keychain pendant (shop on Ebay)

Labubu Mokoko close to sweet plush and keychain

You can buy both of these versions from reputable sellers on Ebay

Labubu mokoko close to sweet keychain pendant
Labubu Mokoko close to sweet darker lighting

Mokoko Fall to Spring

This Mokoko was released in March 2023 and also features a plush doll and keychain pendant

The Blue Diamond Mokoko Release

This Mokoko release was in June 2024 and was a keychain pendant

Labubu mokoko blue diamond white

Mokoko Magic of Pumpkin

The Magic of Pumpkim Mokoko release was in October 2024 and is a keychain pendant

Labubu Mokoko Halloween witch hat release

Mokoko Twinkly Fairy Tale

The Mokoko Twinkly Fairy Tale was released in Nov. 2024 and is a keychain pendant

Labubu mokoko twinkly fair tale black background
Labubu mokoko twinkly fair tale

Finding Mokoko Series Figures

This release was figurines and not the plush dolls.

I personally prefer the dolls but these figures are just as popular.

One of her most recent releases came in the Finding Mokoko blind box series, where she was the ultra-rare secret figure.

The story behind that series featured other popular Pop Mart characters like Skull Panda and Dimoo who are busy searfching for Mokoko.

Here is a quick gallery.

If you click on the links, it’ll take you to a trusted seller on eBay.

Our favorite is Close to Sweet!

What’s yours?!

How to Tell Mokoko from Labubu

If you’re new, you may not know the difference but it’s actually pretty easy to tell the difference between Labubu and Mokoko.

Labubu Mokoko dressed in pink

Who is Mokoko Labubu?

Here’s how to tell the differences between her and Labubu.

She is known as the pink Labubu and for her soft and dreamy appearance.

Her most recognizable version features:

  • Pink fur
  • White belly
  • Curly eyelashes
  • Small heart shaped nose
  • Smile

Who is Mokoko – Her Personality

While Mokoko and Labubu are technically from the same tribe, the vibe is very different.

Labubu is known for being wild and silly and full of energy and loves harmless pranks while Mokoko is the opposite and more quiet and dreamy.

She’s often shown hiding or running away, adding to her mysterious charm.

Mokoko doesn’t appear as often in seasonal drops, plush keychains, or merchandise like Labubu does but when she does, fans all want her!

More About Mokoko Labubu

She’s everything you’d expect from a “rare cousin” of Labubu.

Collectors all love her since she’s rare and doesn’t show up often.

Mokoko is technically a Labubu but she stands out with her unique pastel look, long eyelashes, and heart-shaped nose.

If Labubu is playful and mischievous, she is sweet, shy, and special.

The name “Mokoko” is said to mean “special” in Elvish, and that’s exactly what she is.

Mokoko has her own story, personality, and her own fanbase.

She doesn’t show up often but when she does, collectors go crazy!

Where Can Collectors Get Her?

It is really hard to get one because she’s extremely limited and mostly appears in exclusive releases.

Most of her plush toys were only sold at Pop Mart Pop Land, the official theme park in Beijing, China so that already makes her hard to get unless you have access to someone shopping directly in the park.

One of her releases sold out in 12 minutes!

Because of her rarity, some of her figures now go for hundreds of dollars on resale platforms. Many collectors consider her a “grail.”

This pink Labubu is rare, and has a soft aesthetic that stands out in the world of designer toys.

Labubu Mokoko big and small

Gallery of Mokoko’s That Are Available

Refer to the Mokoko release guide for details and when each of these were released.

Everyone Loves Mokoko

In a market full of bright colors and wild designs, this pink Labubu’s soft pastels and heartwarming features offer something different.

She’s also so hard to get it and taps into the fun of the chase.

Because she’s usually hidden as a secret figure, finding her feels like hitting the jackpot.

She may not be as loud or flashy as Labubu, but that’s what makes her so lovable.

She’s gentle, sweet, and incredibly hard to find.

If you spot a Mokoko available, grab her because she’s not just a toy—she’s a collector’s dream and super cute and hard to get!

Shop For Mokoko Today

If you find a good one, let us know!

Happy collecting ❤️ 😀

More About Labubu