Labubu Names & Characters: The Complete Picture Guide 2026

Last Updated: January 29, 2026

Labubu names can be confusing, so we made this page to help you match names with pictures fast.

Series	Labubu Names
Labubu Macaron names	Soy Milk, Green Grape, Lychee Berry, Sea Salt Coconut, Sesame Bean, Toffee, Secret: Chestnut Cocoa
Labubu Have a Seat names	Sisi, Baba, Hehe, Zizi, Ququ, Dada, Secret: Duoduo
Labubu Big Into Energy names	Love, Happiness, Loyalty, Serenity, Hope, Luck, Secret: ID
Labubu Pin for Love names	A – Z plus ?, &, Secret: ! and Secret: Heart
Individual Plush names	See below

You may also want to read our Labubu Dolls guide, Labubu Keychains guide, Big Labubu Plush guide, and our Labubu Release Checklist.

Guide to Labubu Names and Pictures

We made galleries with Labubu characters names and pictures and also divided all the Labubu dolls by release dates and by their colors.

My Personal Favorite: Hope

My personal favorite out of 80+ Labubu dolls is Hope from the Big Into Energy series.

I love Labubu Hope because we all need hope to keep going. Without “hope”, life loses meaning.

I have 2 Labubu Hopes that travel with me all the time.

I also love Labubu Hope because blue is my favorite color

Names of Labubu Keychains

We cover Labubu keychains first. If you want more details, check out our guide.

Labubu Exciting Macaron Names

This is the first Labubu keychain release and is by far the most popular Labubu doll set

Many of the Macaron Labubu names and variations are highly desirable.

For example, Soy Milk and Lychee Berry are two of the Top 10 Most Popular Labubu Dolls

Here are photos and Labubu Macaron names

One of the reasons why we think this set is so cute is because all the Exciting Macaron Labubu names are all based on foods!

Labubu Have a Seat Names

These 7 Labubu doll keychains came out in July 2024 and are known as Labubu Have a Seat

Three of these dolls are among the Top 10 Most Popular Labubu Dolls

Here are the Labubu Have a Seat names

If you want to buy Labubu immediately and want to make sure it’s an authentic Labubu doll, here are 2 quick guides:

Big Into Energy: Labubu V3 Names

The third Labubu keychain release is called Big Into Energy Series and came out in April 2025.

Labubu Pin for Love Names

This mini Labubu keychain release is called Labubu Pin for Love V4 and was released on Aug. 2025 and is divided into 2 groups.

They’re divided into 2 Groups and each doll has its unique Labubu Pin for Love name

Labubu Pin for Love Names: Group A – M

Each Labubu Pin for Love Name is a letter for the alphabet such as “A“, “B”, etc. and each letter stands for a quality such as “C” stands for Charming

The only exceptions are a purple one called “?” (Emm) and the Pin for Love Secret “Heart”

Labubu Pin for Love Names: Group N – Z

All the Labubu keychains in this group are also named after an alphabet except for “&” and the Secret Character is called Labubu “!”

Here is our collection from this Group

Names of Labubu Plush Doll Releases

Unlike the Labubu keychain sets above, these big Labubu plush dolls all come fully dressed.

Many of these limited Labubu plush dolls such as Dress Be Latte, Catch Me If You Like Me, Labubu Vans, etc. are one of the most expensive Labubu sold.

Here are their Labubu names and how they look like.

Names of Mokoko Dolls

Here are other Labubu characters names and pictures of Labubu plush dolls

Mokoko is a different character and has super limited releases and is extremely rare and Mokoko Fall Into Spring was one of the most expensive Labubu when it was sold for $1,700 in 2025.

Labubu Names of Zimomo Dolls

Zimomo is a giant Labubu plush and is one of the most popular Labubu dolls and here are the 2 names of the past releases

The latest Labubu released that came out on Jan. 29, 2026 was The Monsters 10th Anniversary version of Zimomo

We purchased one immediately on the day it came out on Jan. 29, 2026 and will update this page with pictures once we get our hands on it.

For more detailed pictures and information on Labubu Zimomo, check out our guide:

Other Labubu Characters Names and Pictures

Asides from Mokoko and Zimomo, there are many other characters in Labubu’s Monster world and every character has its own style, story, and personality.

Asides from Tycoco who appears with Labubu in Catch Me If You Like Me, there are no plush dolls of these characters but you can get magnets, figurines, etc.

Here are the other Labubu characters along with their names and pictures and the stories behind them.

Labubu Characters Names and Pictures by Color

These Labubu dolls are organized by color so that you can find the one you want.

[Blue 💙] [Brown 🤎] [Green 💚] [Grey 🩶] [Orange 🧡]

[Pink 💗] [Purple 💜] [Red ❤️] [White 🤍 ] [Yellow/Peach 💛]

Blue Labubu Names

Here’s a quick checklist of these Labubu keychains and you can see more details in our Blue Labubu guide.

Brown Labubu Names

Brown is by far the most common color for Labubu keychains and the larger Labubu plush dolls

Green Labubu Names

Here’s a quick checklist but you can also check out our Green Labubu guide. All these are Labubu doll keychains

Grey Labubu Names

Orange Labubu Names

There are only four Labubu dolls that are orange and they’re all Labubu keychains

Pink Labubu Names

Pink is another popular color for Labubu dolls and especially Mokoko who is a bigger Labubu plush

Purple Labubu Names

Here are the purple Labubu dolls.

The Be Fancy Now and Wings of Fantasy are big Labubu plush and they are two of the most expensive Labubu ever sold.

Be Fancy Now sold for $1,200 on Aug. 4, 2025 and Wings of Fantasy sold for $1,998 on June 9, 2025.

Red Labubu Names

Collectors also love red Labubu dolls and all of these are red Labubu keychains

Lychee Berry is one of the Top 10 most popular Labubu dolls

White Labubu Names

Here are the four white Labubu dolls and 3 of them are Labubu keychain pendants.

Angel in Clouds is a giant Labubu plush.

Yellow and Peach Colored Labubu Names

Naming Your Labubu

My wife and I don’t give any names to our Labubu dolls and we just call them by their original Labubu names but many collectors like to give the dolls cute Labubu names.

Seeing all the different and creative names definitely put a smile on our face and perhaps we should start naming our Labubu soon.

If you need ideas or inspiration, here are some of our favorite Labubu names that we have seen online and we divided them by subjects

We highlight many of these Labubu collectors on our Instagram account

Additional Resources

Here are helpful guides that can help you

FAQ